From Pradeepa Timmermans, Guide to Ethical Supermarket Shopping www.ethical.org.au
Clint and I attended the symposium when our son Neo, was 2 months old. During the section where you envisage yourself sitting and talking with your great, great grandchildren, both Clint and I felt that we were not doing what we really could to create positive change on the planet. Clint had been researching companies’ backgrounds with his project partner, Nick Ray, for a few years, but their research wasn’t getting out there.
I decided that rather than going back into the music and teaching scene, I would help Nick and Clint kick off their project by taking on the sales and distribution role, and Clint and I funded the first publication of the Guide to Ethical Supermarket Shopping 2008. We are now up to our 5th edition, and we have sold over 100,000 copies of the Guide to date. We have sold over 30,000 copies of our app – Shop Ethical, and average over 400 hits per day on our website – www.ethical.org.au
The link that sparked this magic was the symposium. Thank you.